E-Commerce CX

AI Orchestration for Digital Commerce Experiences

One AI Brain for Commerce Conversations and Operations

AI orchestration for orders, customers, and digital commerce experiences.

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Orbina connects customer conversations directly to ecommerce systems like OMS, WMS, CRM, and marketing platforms. From order tracking to returns, campaigns, and product discovery, Orbina turns every interaction into a real commerce action.

From “Where Is My Order?” to Resolution

Handle order status, returns, and delivery issues automatically.

Unified Commerce Experience

Deliver consistent CX across web, mobile, messaging, and social channels.

From Questions to Full Commerce Resolution

Order Tracking & Delivery Updates

Real-time access to order and shipment data enables Orbina to instantly answer delivery status questions with accurate, up-to-date information.

Returns & Exchanges Automation

When issues occur, Orbina initiates return or exchange workflows based on your policies and collects required information without manual intervention.

Campaigns, Coupons & Availability

Customers can instantly get answers about active campaigns, coupon usage, product availability, and inventory status across channels.

Checkout & Cart Issue Resolution

Orbina detects and resolves checkout or cart-related issues, guiding customers to complete their purchase without friction.

AI Orchestration for Complex Ecommerce Journeys

Built to Support CX: Teams Orbina works alongside your CX team, not instead of them.

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It understands customer intent across discovery, orders, returns, and support, then connects real-time order, inventory, customer, and campaign data to take action automatically.

Business rules like returns, delivery options, and promotions are applied instantly — and actions are executed directly inside your systems.

Faster, Context-Rich Conversations

Every interaction is summarized and enriched with order and customer context before reaching an agent.

VIP customers and critical issues are automatically routed to the right teams with next-best-action guidance. Agents start every conversation informed and ready to act.

Built for Enterprise Commerce Scale

Enterprise-Grade Security

PII masking, role-based access, and full audit logs ensure customer data protection and compliance at scale.

Flexible & Scalable Architecture

Deploy Orbina in private or enterprise cloud environments with multi-LLM orchestration for cost and performance optimization.

Unified Commerce Journeys

From orders and returns to campaigns and loyalty, Orbina orchestrates end-to-end ecommerce journeys in one platform.

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Enterprise CX

Orbina is an enterprise AI orchestration platform for CX teams. Unify channels, automate actions, and scale customer operations with one AI brain.

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SMBs

Orbina helps SMBs automate customer support with AI agents. Manage omnichannel conversations, reduce workload, and scale without complex IT.

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Insurance CX

AI orchestration platform for insurance CX. Automate FNOL, claims, policy changes, documents, and renewals across customers, agents, and brokers securely and at scale.

Solution

Enterprise CX

Orbina is an enterprise AI orchestration platform for CX teams. Unify channels, automate actions, and scale customer operations with one AI brain.

Solution

SMBs

Orbina helps SMBs automate customer support with AI agents. Manage omnichannel conversations, reduce workload, and scale without complex IT.

Frequently asked questions.

Have more questions or need help?

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What makes Orbina different from traditional ecommerce chatbots?

Yes. Orbina integrates with ecommerce platforms, OMS, WMS, CRM systems, marketing tools, and communication channels through orchestration connectors and APIs.

Can Orbina integrate with existing ecommerce platforms?

Yes. Orbina integrates with ecommerce platforms, OMS, WMS, CRM systems, marketing tools, and communication channels through orchestration connectors and APIs.

Does Orbina replace customer service teams?

No. Orbina automates repetitive workflows while empowering CX teams with AI-driven insights and suggested actions.

How does Orbina protect customer data?

Orbina includes enterprise-grade security including PII masking, role-based access controls, audit logs, and secure deployment options.

Can Orbina support multi-brand or global ecommerce operations?

Yes. Orbina scales across brands, regions, and channels through dedicated AI agent orchestration.

What makes Orbina different from traditional ecommerce chatbots?

Yes. Orbina integrates with ecommerce platforms, OMS, WMS, CRM systems, marketing tools, and communication channels through orchestration connectors and APIs.

Can Orbina integrate with existing ecommerce platforms?

Yes. Orbina integrates with ecommerce platforms, OMS, WMS, CRM systems, marketing tools, and communication channels through orchestration connectors and APIs.

Does Orbina replace customer service teams?

No. Orbina automates repetitive workflows while empowering CX teams with AI-driven insights and suggested actions.

How does Orbina protect customer data?

Orbina includes enterprise-grade security including PII masking, role-based access controls, audit logs, and secure deployment options.

Can Orbina support multi-brand or global ecommerce operations?

Yes. Orbina scales across brands, regions, and channels through dedicated AI agent orchestration.

What makes Orbina different from traditional ecommerce chatbots?

Yes. Orbina integrates with ecommerce platforms, OMS, WMS, CRM systems, marketing tools, and communication channels through orchestration connectors and APIs.

Can Orbina integrate with existing ecommerce platforms?

Yes. Orbina integrates with ecommerce platforms, OMS, WMS, CRM systems, marketing tools, and communication channels through orchestration connectors and APIs.

Does Orbina replace customer service teams?

No. Orbina automates repetitive workflows while empowering CX teams with AI-driven insights and suggested actions.

How does Orbina protect customer data?

Orbina includes enterprise-grade security including PII masking, role-based access controls, audit logs, and secure deployment options.

Can Orbina support multi-brand or global ecommerce operations?

Yes. Orbina scales across brands, regions, and channels through dedicated AI agent orchestration.

See what Orbina can do for your business.

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Turn AI into a system that doesn’t just respond but acts.